Pretty soon, Instagram users shopping on the IG platform can easily make payments too, using Facebook Pay. Since the acquisition of Instagram by Facebook in 2012, a lot of synchronization has taken place to help both services function even better.
One of the newest is the ability to purchase items on Instagram shop online and being able to make payments using the Facebook Pay option.
Instagram Shopping
Just like you have Facebook Marketplace, the company has developed another new feature called “Instagram Shopping”. When it comes to marketing and advertising of products online.
And Instagram is of no doubt one of the most used platforms for that. A lot of buying and selling takes place on IG but for market security, Instagram Shopping was developed.
You can now shop items from brands you follow on IG with ease. Also, through the Feeds and Stories of these brands, you can contact them at any time.
Using Facebook Pay on Instagram Shopping will at the moment be available to a selected number of individuals in the USA but it’s going to be available worldwide.
How do I enable shopping on Instagram?
- Go to your business’s Instagram profile and tap.
- Select “Settings”
- Tap “Business” then tap “Shopping”
- Select the “Product Catalog” you want to connect to your account.
- Select “Done”
